Forward-thinking employers are bucking recruiting conventions by dialing up their efforts to attract and retain older workers. A few key demographic trends reveal why.

More than one-quarter of the workers in G7 countries will be age 55 or older by 2031. The U.S. workforce will reach this milestone even sooner—by 2028. At the same time, global talent shortages are projected to lead to more than 85 million unfilled jobs by 2030, resulting in annual revenue losses of roughly $8.5 trillion. In the U.S. alone, there are presently 9 million open jobs.